{"product_id":"digital-product","title":"How To Scale and Build A Buissness","description":"\u003cp\u003e\u003cspan\u003eHow to Scale \u0026amp; Build a Business — For Beginners\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEvery business you admire today started exactly where you are right now — with an idea, a little courage, and more questions than answers.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis book is the map that shortens the distance between those two points. It walks you through the entire lifecycle of a small business in three parts: \u003c\/span\u003e\u003cspan\u003eStarting\u003c\/span\u003e\u003cspan\u003e (finding a real idea, validating it, legal setup, funding, brand, and operations), \u003c\/span\u003e\u003cspan\u003eThe Pivot Point\u003c\/span\u003e\u003cspan\u003e (recognizing when your plan needs to change, reading the market correctly, and rebuilding around what's actually working), and \u003c\/span\u003e\u003cspan\u003eScaling\u003c\/span\u003e\u003cspan\u003e (marketing and sales at volume, financial management, delegation, expansion, and staying power).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNo MBA jargon, no theory for theory's sake — just clear, honest, step-by-step guidance with a practical checklist at the end of every chapter, so you always know the next thing to actually do.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDelivered instantly as a PDF. Read the first chapter tonight.\u003c\/span\u003e\u003c\/p\u003e","brand":"PackNest","offers":[{"title":"Default Title","offer_id":50163024298261,"sku":null,"price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/0580\/3285\/files\/Contemporary-eBook_Business_Cover.jpg?v=1789079630","url":"https:\/\/packnest.co\/products\/digital-product","provider":"PackNest","version":"1.0","type":"link"}